2018 CASE District II Achievement Awards

Rising Star
Megan DiDomenico, Syracuse University

Megan DiDomenico is an assistant director in the Office of Alumni Engagement at Syracuse University where she works to engage young alumni and students. During her time at Syracuse University, she created the Generation Orange Leadership Council, a group of motivated young alumni looking for ways to better engage with and serve graduates of the past decade. She also advises the Forever Orange Student Alumni Council, a recognized student organization working to build class unity, spread the message of philanthropy, and preserve SU pride. Prior to her time at Syracuse, she served as an associate director of annual giving at SUNY Oswego where she worked with the young alumni and reunion giving programs. During her time there, she also helped develop and manage special giving initiatives. Megan earned her BA in Communications at Le Moyne College and is currently pursuing her MS in Communications at Syracuse University.



Chief Executive Leadership Award
R. Barbara Gitenstein, President of The College of New Jersey

R. Barbara Gitenstein, president of The College of New Jersey, has over 40 years of experience as a college professor and administrator in both the public and private sectors. She came to The College of New Jersey from Drake University where she served as provost and executive vice president. She is the first woman to serve as president of The College of New Jersey in its 160-year history.

Upon her arrival at TCNJ in 1999, Dr. Gitenstein immediately set about enhancing academic rigor and faculty-student engagement, which led to a transformation of the entire undergraduate program. Delivering the highest caliber academic experience has been a consistent theme of her presidency, which is paying dividends for students of the College. The high number who graduate on time, for example, has led to TCNJ being ranked 5th in the nation among all public colleges and universities for having the highest four-year graduation rate.

During her tenure, the College has realized a significant increase in non-state revenue. Alumni giving has nearly doubled, the College’s endowment has increased ten-fold.

Under Dr. Gitenstein’s leadership, the College has invested more than $380 million in its physical plant. Improvements include six academic buildings, housing for an additional 400 students, and the acquisition of 103 acres of property to add to the central campus of 289 acres.

Dr. Gitenstein began her career in higher education as an assistant professor of English at Central Missouri State University. She held various faculty posts including professor of English and chair of the English department before being appointed associate provost at SUNY-Oswego. Dr. Gitenstein also held the post of acting assistant provost for academic programs with the SUNY December 2016 system while on leave from SUNY-Oswego. In 1992, Dr. Gitenstein was appointed to the position of provost at Drake University.

Currently, Dr. Gitenstein serves on the Board of Directors for the American Council on Education, on the Nominating Committee and Committee on the Undergraduate Experience for the American Association of State Colleges and Universities and serves as an officer on the Executive Committee of the NJ Presidents Council. She is the immediate past chair of the Middle States Commission on Higher Education, was a member of the American Council on Education’s Task Force on Accreditation and serves on several Boards of Chambers of Commerce.





Professional of the Year
Vita Threatt Pickrum, Ed. D, CFRE, VP for Institutional Advancement, Delaware State University

Dr. Vita Pickrum serves a dual role as the Vice President of the Division of Institutional Advancement, and the President of the Delaware State University Foundation (DSUF). Dr. Pickrum joined the staff of DSU in 2008. Since that time she has received progressively responsible positions. She is responsible for all private fundraising for the University through the DSUF. Under her leadership, private giving has increased by 800%, and the alumni participation rate has more than doubled. Dr. Pickrum has established strategic public and private partnerships that have yielded significant financial support for the University. In August 2016, she chaired the very successful campaign for the University, which successfully surpassed the multi-million dollar goal. Dr. Pickrum works directly with the University President and Board of Trustees to strategize and act on fundraising and donor cultivation opportunities for the institution. Dr. Pickrum serves as the liaison with the University’s Endowment Investment Managers.

One of Dr. Pickrum’s notable achievements is being the founder of the Historically Black College and University (HBCU) Philanthropy Symposium, which is in its sixth year most recently becoming a national program. She is the chair of a number of major University events and activities. In 2017, Dr. Pickrum was elected to the Board of Directors of the Delaware Alliance of Nonprofit Agencies (DANA), the Delaware Community Foundation (DCF), the Council for the Advancement and Support of Education (CASE) Commission on Philanthropy, and the Council for the Advancement and Support of Education (CASE) National Committee on Institutionally Related Foundations. Dr. Pickrum received her doctorate degree in Educational Leadership from Delaware State University in May 2016. She has a Master’s degree and Bachelor of Science degree from Howard University and numerous certificates of achievement. Dr. Pickrum first qualified to be a Certified Fund Raising Executive (CFRE) in 2014 as designated by CFRE International.

Dr. Pickrum has a career spanning twenty-five years of senior level consultation to governments, nonprofits and large and small businesses in a variety of areas that better our society. She has worked for a U.S. Senator and led fundraising campaigns for over forty organizations.




Robert L. Payton Award for Voluntary Service
William J. Pietraface, Volunteer for SUNY Oneonta

William J. Pietraface is a retired SUNY Oneonta biology professor and former chair of the biology department. In 1986, he was the recipient of the SUNY Chancellor’s Award for Excellence in Teaching. He received the 2006 Outstanding Faculty Service Award from the SUNY Oneonta Alumni Association Board of Directors. Prior to this election, Pietraface was vice president for the College at Oneonta Foundation Board of Directors and chair of the finance committee. In 2011, he became coordinator for the GoSTEM Summer Institute, a one-week experience for area middle school students. He also serves on the search committee for SUNY Oneonta’s next president.




2018 CASE District II Accolades

Alumni Relations

GOLD: Rockbound Highland Home Program: Providing Returning Graduates a First-Class Experience at their Alma Mater
United States Military Academy

SILVER: Nova Challenge: A Volunteer Centered Approach to Alumni Relations Led Philanthropy
Villanova University


Communications and Marketing

GOLD: Journey mapping the prospective student experience
Gettysburg College

SILVER: Setting a New Standard: Strategic Communication to Prevent Construction Chaos
The College At Brockport, State University of New York

BRONZE: Fordham Gabelli School of Business Rebranding Campaign
Fordham University

HONORABLE MENTION: YFile, York University’s News web site and accompanying e-newsletter
York University


GOLD: University of Waterloo’s StartUp Pledge
University of Waterloo

GOLD: Student Giving: Alumni Support Starts Here
Drexel University

SILVER: 24 Hours of Impact – Drexel University’s 2nd Day of Giving
Drexel University

Bronze: Mule Madness 2017 – February 6-12, 2017
Muhlenberg College



Digital Media

GOLD: 150-Hour Challenge
Drew University

Hobart and William Smith Colleges

BRONZE: NYU Alumni Day Mobile App

HONORABLE MENTION: Stony Brook University Alumni Association’s #NoteToMyYoungerSelf Digital Marketing Campaign
Stony Brook University, State University of New York


Advancement Services

BRONZE: Prospect Research News ~ Special Edition
Villanova University

Villanova University

Excellence in Photography

GOLD: Swarthmore College Portfolio by Laurence Kesterson
Swarthmore College

SILVER: Portfolio
University of Maryland, College Park

BRONZE: This Week in Photos, Athletics
Hobart and William Smith Colleges

HONORARY MENTION: This Week in Photos, General
Hobart and William Smith Colleges


Best Articles of the Year

GOLD: The Brentwood Boys
Ithaca College

SILVER: A Budding Business: Marijuana is Becoming Legal and Lucrative
Bucknell University

BRONZE: An Exit from Extremism
University of Maryland, College Park


Alumni Relations Events and Affinity Programs

GOLD: Rockbound Highland Home Program: Creating a Meaningful Experience for Returning Graduates
United States Military Academy

SILVER: The Georgetown Entrepreneurship Alliance Excellence Awards Celebration & Alumni Pitch Competition
Georgetown University

BRONZE: In Service of Princeton and Humanity: Alumni Volunteer Weekend 2016
Princeton University

HONORARY MENTION: SUNY Oneonta Alumni Association Campus to Career Programs
SUNY Oneonta


Fundraising Campaign

GOLD: 150-Hour Challenge
Drew University

SILVER: Make Your Mark – Syracuse University’s Year-End Fundraising Campaign
Syracuse University

HONORABLE MENTION: The World Needs Fearless Ideas
University of Maryland, College Park


Fundraising Appeal: Individual

GOLD: Why A Mermaid?
Dickinson College

SILVER: Gettysburg College Couples’ Valentine Appeal
Gettysburg College

BRONZE: City and County School Annual Appeal 2016-2017
City and County School

BRONZE: Why Are Our Students Grateful?
Westtown School

HONORABLE MENTION: Visual Arts Center (VAC) fundraising proposal
Franklin and Marshall College

Stewardship Initiatives

GOLD: Endowed Scholarship Report
Villanova University

BRONZE: UAlbany 2016-2017 Impact Video
University at Albany, State University of New York


Special Events: Event Series

SILVER: PCOM2020: A Shared Vision – Conversations with the President
Philadelphia College of Osteopathic Medicine


Special Events: Individual Events

GOLD: Newark 2017 Scholarship Recognition Dinner
Rutgers University

GOLD: The Bonham Centre Awards Gala 2017: Indigenous Leadership in Sexual Diversity
University of Toronto

SILVER: Express Newark: A University–Community Collaboratory Grand Opening Event and the Inaugural L+M Lecture
Rutgers, The State University of New Jersey

BRONZE: Hobart and William Smith Colleges Gearan Gala
Hobart & William Smith Colleges

HONORABLE MENTION: A Groundbreaking Event!
Union College

HONORABLE MENTION: Stars of Stony Brook Gala
Stony Brook University



Individual Special Public Relations Projects

GOLD: World-Wide Collaboration: For The First Time in History, Drones Used to Improve Healthcare Delivery In Madagascar
Stony Brook University – State University of New York

SILVER: 50th Anniversary of the Summit at Hollybush
Rowan University

BRONZE: #EveryDropMatters Activation at the Canadian national Exhibition
University of Toronto

HONORABLE MENTION: York U – National Survey of Student Engagement (NSSE)
York University


Institutional Media Relations Programs

SILVER: Breaking News Experts
University of Toronto

HONORABLE MENTION: Newfie: Combing the agendas for a great story
McMaster University

Institutional Marketing & Identity Branding

SILVER: Choose Stockton
Stockton University

BRONZE: Fordham Gabelli School of Business Rebranding Campaign
Fordham University

HONORARY MENTION: New York Smart. World-Class Ready.
CUNY Baruch College

Publications Design: Single Page

GOLD: International Student Recruitment Travel Brochure
Gettysburg College

SILVER: Dickinson Four Map Foldout
Dickinson College

BRONZE: 2016-2017 Music Season Brochure
The Catholic University of America

Publications Design: Multi Page

GOLD: FOS5: Celebrating Five Years
Ryerson University

SILVER: New HWS Viewbook
Hobart & William Smith Colleges

University of Toronto

HONORABLE MENTION: Swarthmore College Bulletin Spring 2017 issue
Swarthmore College


GOLD: Organic Roots
North Country School

SILVER: Swarthmore College Bulletin
Swarthmore College

University of Toronto

University of Toronto

Student Recruitment Individual Pieces

GOLD: Canadian Admissions 2018: Beyond Ideas
University of Waterloo

SILVER: Viewbook for The Browning School
The Browning School

BRONZE: Arcadia University Viewbook
Arcadia University

HONORABLE MENTION: Sunderman Conservatory of Music brochure
Gettysburg College

Student Recruitment Packages

GOLD: “This Is Ursinus” (Viewbook, Outcomes Publication, Postcard Trio, Posters, Video)
Ursinus College

SILVER: The Catholic University of America Recruitment Package (Viewbook, Road Piece, and Admit Pack)
The Catholic University of America

Annual or Institutional Reports

SILVER: Making a Difference in Our Time: A decade in review The 2015-16 Union College President’s Report
Union College

SILVER: 2015-2016 Impact Report: A World of Difference
Monroe Community College, State University of New York

BRONZE: Health in 3D: Applied Health Sciences Impact Report
University of Waterloo

HONORABLE MENTION: U of T Scarborough by the Numbers
University of Toronto

HONORABLE MENTION: Progress Report (2017)
George Washington University

HONORABLE MENTION: A Decade of Transformation: American University 2015-2016 Annual Report
American University


Excellence in News Writing:

Research, medicine and science news writing

GOLD: Stevens Research Writing
Stevens Institute of Technology

General news writing

SILVER: Using multimedia to tell compelling stories about our community
University of Toronto

BRONZE: General News Writing – Bucknell University
Bucknell University

Specialty and Promotional Items

GOLD: Princeton University: Society Silk Tie and Scarf
Princeton University

SILVER: Volunteer Notecards
Princeton University

BRONZE: Alumni Development “Donor Thank You” Calendar
Wilmington University

HONORARY MENTION: Welcome Card for Accepted Students
University of Toronto

Creativity on a Shoestring

GOLD: #BowOnPoe
University of Baltimore

SILVER: President Gearan’s Bucket List and John King Presents Breaking News on President Mark D. Gearan
Hobart & William Smith Colleges

BRONZE: Admissions Business Process Review (BPR) Videos
University of Toronto


Websites: Institutional Home Page

SILVER: Drew.edu redesign – homepage
Drew University

BRONZE: St Andrew’s Episcopal School Home Page
St Andrew’s Episcopal School


GOLD: Wharton Doctoral Programs:Website and Doctoral Journey
University of Pennsylvania

SILVER: #drewU – One And All Campaign
Drew University

BRONZE: Keep the Promise Campaign Website
Ursinus College

General Information Video

GOLD: The Bryn Mawr Way
The Bryn Mawr School

SILVER: A Right of Passage, Celebrating the Class of 2017
Dickinson College

BRONZE: International Women’s Day at NCS
National Cathedral School

HONORABLE MENTION:All Are Welcome Here: One Cabrini Family
Cabrini University

Video Features: Alumni and Fundraising

GOLD: Alumni Medal of Achievement Winners 2017 Mitchell Moffit B.Sc. ’10 & Gregory Brown B.Sc. ’11, AsapSCIENCE
University of Guelph

SILVER: This is our Penn
University of Pennsylvania

BRONZE: Alumni Documentary: Todd Westphal
Franklin and Marshall College

HONORABLE MENTION: President Gearan Farewell Videos
Hobart and William Smith Colleges

HONORABLE MENTION: All Are Welcome Here: One Cabrini Family
Cabrini University

HONORABLE MENTION:President Gearan Farewell Videos
Hobart and William Smith Colleges

Video Features: Recruitment Videos

GOLD: The Story of Darion Porter ‘17
Temple University

SILVER: Faculty of Applied Health Sciences personalized recruitment videos
University of Waterloo

BRONZE: Hector Ferronato Documentary
Franklin & Marshall College

HONORABLE MENTION: What does the Ala Viva mean?
Peddie School

Video Features: News and Research Videos

GOLD: Omega-3 supplements can prevent childhood asthma
University of Waterloo

SILVER: Into the Woods: Behind the Scenes
Princeton University

Video Features: Public Service Announcements and Commercial Spots

GOLD: Make Your Move at Montgomery College
Montgomery College

Social Media

SILVER: The Students are Taking Over
McMaster University

SILVER: The People of Pitt-Bradford
University of Pittsburgh- Bradford

Staff Writing

GOLD: “Breaking the Chains”
“Speaking the Same Language”
“Freedom Fighters”
“The Things They Remember”
“Art Inspired by Illness”
Catholic University of America

SILVER: “Infinite Jest”
“Sing-Along Superstar”
“Becoming Yourself
“Order of the Phoenix
“Words with Friends”
Swarthmore College

BRONZE: “Making Waves” by Chris Carroll
“The Thick Red Line” by Liam Farrell
“Sorry, Not Sorry” by Sala Levin
“Still Rocking” by Liam Farrell:
“Escape Boom” by Sala Levin”
University of Maryland College Park

HONORABLY MENTION: Insights magazine
Montgomery College

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